Plug AI (RizzGPT): an app where AI suggests replies to your dates
- MRR
- $250,000self-reported Source checked 2026-10-20
- Total revenue
- -
- Active subscriptions
- -
In one line: A mobile app where you upload chat screenshots and AI suggests replies, sold as a subscription; exact prices are not public.
- Founder
- Blake AndersonX ↗
- Dates
- Launched Jul 2023
Timeline
- Teaches himself to code with ChatGPT (self-reported)
- RizzGPT launches; the first version has no notifications (self-reported)
- Pays $50 for two promos (self-reported)
- Hit $80k MRR while the code lived only on his laptop (self-reported)
Sources: YouTube interview; X post by @blakeandersonw; X post by @blakeandersonw.
Compared with similar products
Sources: Interview 01:17; App Store: RIZZ. RIZZ details from its App Store page, checked 2026-10-26.
3 moves RizzGPT made
Taught himself to code with AI and shipped his first app.
RizzGPT was the first app he built.
Paid small, unknown creators for promos.
The videos blew up overnight and downloads followed (self-reported).
Left the team and handed it to his partners.
His former partners now run RizzGPT.
Sources: Interview 01:17; Interview 05:18; Interview 15:17.
How to copy it
Find a question people keep asking in group chats around you and build a simple app that answers only that
Collect the exact wording of one question that keeps coming up in group chats around you and build one feature: the user drops in a screenshot or text and the app answers. Ship v1 even if rough. What the founder did: the idea came from friends asking the same thing in group chats, and he taught himself to code with ChatGPT and launched quickly (interview 04:41).Expand ▾Collapse ▴
Collect the exact wording of one question that keeps coming up in group chats around you and build one feature: the user drops in a screenshot or text and the app answers. Ship v1 even if rough. What the founder did: the idea came from friends asking the same thing in group chats, and he taught himself to code with ChatGPT and launched quickly (interview 04:41 ↗).
- A table of quotes with where each came from; an installable app that answers a dropped-in screenshot or text.
- People who don't know you install it and use it several times.
Below are the exact words of one question people around me keep asking in group chats. Please: 1) state in one sentence the result they actually want; 2) write an LLM system prompt: input is a screenshot or text, output is 3 ready-to-use replies in a tone close to the quotes; 3) list the only feature and screens v1 needs and defer everything else. Quotes: <paste>
Step 1: write version one of the app by asking as you go; interview 01:17: he taught himself to code with ChatGPT to build RizzGPT.
Step 1: build the iOS app's interface; X post: "Started with ChatGPT and SwiftUI."
Find a couple of undiscovered small creators and pay each a small fee for a promo video
On a short-video platform, find creators making content your target users watch, with few followers but solid views, and DM them to commission one promo video. You set the fee. What the founder did: his first promos did little, then he paid two undiscovered small creators a small fee each, picking an under-monetized, cheaper niche (interview 05:09, X post by @blakeandersonw).Expand ▾Collapse ▴
On a short-video platform, find creators making content your target users watch, with few followers but solid views, and DM them to commission one promo video. You set the fee. What the founder did: his first promos did little, then he paid two undiscovered small creators a small fee each, picking an under-monetized, cheaper niche (interview 05:09 ↗, X post by @blakeandersonw ↗).
- A creator table (handle, followers, recent views); promo videos agreed with a few of them.
- The promo videos are live and downloads move noticeably after they post.
I built an app that helps <your target users> with <the problem>. Below are short-video creators: handle, followers, views and topics of their last 10 videos. Please: 1) rank them by views relative to followers and fit with how my app is used; 2) write the top 2 an English DM under 80 words asking for one video showing the app in use, offering $<my fee>; 3) promise no results. Profiles: <paste>
After the videos post, log downloads and video views every day
For the day the videos post and the week after, log downloads in App Store Connect daily along with each video's views, and see which video downloads follow. What the founder did: after the two videos posted, downloads jumped that day and that week (self-reported, interview 05:23).Expand ▾Collapse ▴
For the day the videos post and the week after, log downloads in App Store Connect daily along with each video's views, and see which video downloads follow. What the founder did: after the two videos posted, downloads jumped that day and that week (self-reported, interview 05:23 ↗).
- A daily table of date, downloads and each video's views, kept for a week.
- The table shows which video brought the downloads.
Below is daily data for the week after my promo videos posted: downloads per day and each video's cumulative views. Please: 1) judge which video downloads mainly follow; 2) compute downloads per thousand views for each video; 3) tell me which creators to pick next round and how the videos should be shot, based only on my data. Data: <paste>
Step 3: check daily downloads (our recommendation).
Add a subscription paywall and get your first subscription revenue
Create subscription products in App Store Connect and wire the paywall with RevenueCat. Set a low price yourself and show the paywall after the user's first answer. What the founder did: in his view subscriptions are the main model for most apps, and he usually goes with lower price points (interview 12:31).Expand ▾Collapse ▴
Create subscription products in App Store Connect and wire the paywall with RevenueCat. Set a low price yourself and show the paywall after the user's first answer. What the founder did: in his view subscriptions are the main model for most apps, and he usually goes with lower price points (interview 12:31 ↗).
- The paywall appears and a sandbox account can subscribe; RevenueCat shows the first real subscription.
- RevenueCat shows the first real subscription not paid by you.
My app helps <your target users> with <the problem> and will charge a subscription at $<weekly or monthly price>. Write: 1) English paywall copy: headline, 3 outcomes the user gets, button text; 2) which user step the paywall should follow, with reasons; 3) the English name and description for the App Store subscription product. Use only my price, no exaggerated promises.
Step 4: run the subscription paywall on App Store in-app purchases and see the first subscription (our recommendation; the founder didn't say what he used to take payments).
Sources
- X
- From the founder in a December 2024 interview: Starter Story, He Made $10M with 3 iPhone Apps, 05:36 (MRR from $80k to $250k+, then down to $150-200k)
- From the founder in a December 2024 interview: 01:17, "the first app that I built was called Riz GPT"
- From the founder in a December 2024 interview: 05:18, two small creators at $50 each, 45k day-one and 200k first-week downloads
- X: "RizzGPT hit $80k mrr" (2025-01-02, self-reported)
- X: "Initially I paid $50 for two promos for RizzGPT." (2024-10-05)
- From the founder in a December 2024 interview: 14:46, RizzGPT is run by his former co-founders
- From the founder in a December 2024 interview: 15:17, leaving the RizzGPT team while his co-founder kept running it
- X: Eco, "we only charge $10 per month for pro" (2026-10-12)
- X: Eco, "We are not even remotely optimizing for revenue" (2026-10-18)
- Jake Castillo's claim (not the founder; TikTok slideshows)
- youtube.com
- apps.apple.com
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Data source: TrustMRR, checked 2026-10-17